HOO — Payment Details & Terms

↳ Payment & Terms

You don't pay until you say go.

$0 upfront. Walk through your live preview on your phone first. Want changes? We make them. Nothing owed until you approve the build. Cancel any time — your site, your call.

How it works

Four steps. No surprises.

01
INTAKE
15-min call or text. We learn your business, your customer, your colors. $0.
02
BUILD
We hand-code your site. 3–7 days. You get a live preview link the moment it's ready.
03
APPROVE
Walk through it on your phone. Want changes? We make them free. Still nothing owed.
04
PAY · LAUNCH
You say go. We send a Stripe link for HOO + a $39 Shopify hosting link. Site goes live the same day.
What it covers

Two tiers. One promise.

Both tiers are all-in monthly — Shopify hosting included, no surprise add-ons, no setup fee.

01
HOO BASIC
The foundation
$ 175 /MO
$136 HOO + $39 SHOPIFY DIRECT · $175/MO TOTAL
$0 UPFRONT · PAY ONLY ON APPROVAL
  • Full custom Shopify build (hand-coded, not a template)
  • Mobile-responsive top to bottom
  • Hero, services, gallery, contact form, footer
  • Contact form routes leads straight to your email or text
  • AEO — found by ChatGPT, Perplexity & Google AI
  • Monthly section updates & bug fixes
  • Shopify store setup & transfer (you pay Shopify $39/mo direct — no markup)
  • Email support — 48-hr response window
START YOUR BUILD
★ MOST CHOSEN ★
02
HOO COMMAND
The full operation
$ 299 /MO
$260 HOO + $39 SHOPIFY DIRECT · $299/MO TOTAL
$0 UPFRONT · PAY ONLY ON APPROVAL
  • Everything in Basic — plus:
  • Unlimited section requests & rebuilds
  • Monthly content drop (blog post, landing page, or campaign)
  • On-page SEO: titles, meta, structured schema
  • Advanced AEO — ongoing optimization & monitoring
  • Priority support — 12-hr response window
  • Photo retouch + scene compositing as needed
  • Quarterly performance review (lead volume, page speed, ranking)
START YOUR BUILD
The fine print, in plain English

What you should actually know.

01
When exactly do I pay?
Only after you approve the live preview. No deposit, no setup fee, no card on file during the build. When you say go, we send a secure Stripe link, you pay your first month, and the site goes live the same day.
02
Why are there two charges on my card?
HOO bills you its monthly fee. Shopify bills you $39/mo direct. No markup, no middleman. That way you own your hosting outright — if you ever cancel HOO, your store stays put and you keep running it on Shopify yourself. The only other costs are your domain name (~$15/yr at any registrar) and any paid third-party apps you specifically ask us to wire up.
03
What if I don't like the build?
Then we change it. Free. We rebuild sections, swap colors, rewrite copy, until you'd put your name on it. If after all that you still don't want it — walk away. You owe nothing. No paperwork, no guilt-trip.
04
Can I cancel? What happens to my site?
Cancel any time. Email us. No fee, no contract.
On cancel, we transfer the Shopify store to your account so you keep the site you paid for. You take over hosting ($39/mo direct to Shopify) and run it yourself, or hand it to another developer. Your site, your call.
05
How do I actually pay?
Stripe. Card or Apple Pay / Google Pay. After approval, you'll get a private link to your client portal — that's where invoices live and where you upload photos & comments anytime. Auto-renew is opt-in; we never charge a card you didn't put in yourself.
06
Refund policy?
Since you only pay after approval, refunds are rare. But if something goes wrong in your first month — site down, broken on mobile, anything we promised that doesn't deliver — we'll fix it within 24 hours or refund the month, full stop. No "tickets," no support runaround. Email Matthew direct.
07
Who owns the site?
You do. The Shopify store is registered to you (or transferred to you on launch). The code we wrote, the photos you provided, the domain — all yours. We're your builder, not your landlord.
08
What's the catch?
Honestly? We're a small KC shop building a reputation. You taking a chance on us is the trade. We don't charge upfront because we'd rather earn the work than lock you in. If we deliver, you stay. If we don't, you walk. That's the whole deal.
$0
NO DEPOSIT
Pay on approval
NO CONTRACT
Cancel anytime
UNLIMITED REVISIONS
Until you'd sign your name to it
YOU OWN IT
Site, code, domain, all yours

"If I can't build you something you'd actually pay for, you don't owe me a thing. That's how I'd want it if it was my dad's shop on the other side of this site."

— Matthew
HOO · KANSAS CITY · (804) 957-1003

Ready to see what your shop would look like?

Free build. No card. No commitment. Just a 15-min call to learn the business.